Developing an Integrated Marketing Plan

Before developing a small business marketing plan is to complete market research in your niche.  This article deals with how to organize and evaluate your data, and then apply what you know to building a strategic, integrated marketing plan.  While you may have no shortage of ideas for marketing your small business, it is important […]

How to Build a Solid Foundation for your Business Marketing Strategy

A good foundation is necessary to build a successful marketing strategy. Here are some great marketing concepts, marketing elements and marketing plan components. Use these vital building blocks to build a marketing strategy that will really pay off for your business! Key Marketing Concepts Committed to a well developed  Strategic Plans Your Company is Customer-Centric […]