Facebook is becoming popular with advertisers month after month. Advertising revenues for the company are touching a billion dollars, which means big money is being spent on ads here. This just goes on to show that Facebook is actually giving results, which is why so many advertisers are trying it out. What follows in the rest of this article is three advertising tips designed for Facebook. You will find services being launched constantly for example Rapid Free Traffic which will take advantage of Facebook advertising.
When you begin your campaigns, keep in mind that you’ll need to perform critical testing. If you know all about testing, that’s great, but if not then you will need to test each element of your ads. If you wanted to you could change one word or one sentence in the ad body, and then test that one against the old ad. Facebook advertising differs from the regular PPC platforms like Google AdWords. When you see ads in Google, chances are that you’re seeing that ad for the first and the last time, unless it’s being run by a company like eBay. The situation is a little different at Facebook, and your ad could be viewed by the same people very many times in a given week. If you let the same ad indefinitely, then in time your entire market will have seen it and click throughs will drop dramatically. So then the thing for you to do is simply create a stable of ads, for the same campaign, and then rotate them out in a timely manner. One thing you can do is try posting new ads that don’t have major changes to them and see how they convert. For instance, you can tweak the headline a bit or change a few words in the copy.
Another possibility with Facebook advertising is their engagement ads, but you will need more of a budget as they run on their homepage. Obviously, you can receive incredibly huge amounts of ad exposure; hence the greater expense, but it could be worth it. But you there is the potential for building an incredibly huge mailing list. Just as an example, if your server was suddenly hit with millions of visitors, would it hold up? We think not for the average marketer. If you want to use Facebook advertising to its full effect ensure that you utilize it to advertise new product launches for example Rapid Free Traffic.
This last one concerns admin, but you’ll find that if you place higher bids, then Facebook will approve your ads quicker – how about that. It won’t take long for you to see this in action once you begin advertising with them. When your bid is high enough, Facebook approves ads a lot quicker. So make it real high and maybe it’ll get done even quicker, but then once it is approved you can lower the bid. Honestly, we have no idea what the issue is with Facebook and this. All in all, this generation sees Facebook as the best advertising platform. The high level of precision targeting offered to advertisers is the program’s main advantage which makes it the reason for the program’s success. Difficulty in reaching a large audience is something that you shouldn’t have to worry about any more because every day more and more people are joining Facebook.
If you want to check out the latest Internet Marketing course then have a look at the Rapid Free Traffic web page.
Speak Your Mind