One of the hottest questions that we receive these days is about cell phone applications – apps. Most of these questions ask about whether you can become a marketer of your own apps in this fast-growing market. The answer is Yes! While it certainly started with the iPhone, it has now gone well beyond that to literally all smart cell phone usage. That is a definite No, you do not need to be registered. While it never hurts to be a recognized app developer and provider, it is not a requirement.
The bottom line is that literally anyone with a little money and a lot of determination can enter this market. This is a market segment that is wide open to any determined IM. So, what do you need to do in order to enter this market? You need to become a knowledgeable designer. This means that you need to survey the market and determine what kinds of apps are in demand or would gain rapid support by cell phone users.
The second step is to become a successful app developer. Unless you are a technical programmer, most people start out using contractors. Most of these companies are development firms that work on an hourly basis or quote the entire job. That means that they take your design documents – or templates for the app – and develop a quote. These firms that are competitive typically quote in the $30/Hr range. When you make an agreement, they develop and test the app. Your final signoff and terminal payment occurs when the app is system tested in a working condition. If you do your own programming, be sure to run your windows registry maintenance frequently. You can purchase and download a top registry software package that does this. They also perform the other registry fix functions that accomplish any needed Registry Repair.
The next phase is distribution of the app – into the hands of the cellular application providers. These are the middlemen – between the developers and the cellular network owners. These are not cell phone manufacturers, they are the owners of the networks, typically with or without their own microwave towers.
The final step in the process is to begin marketing your cell phone apps. While this phase certainly transcends the scope of this article suffice it to say, that there are multiple marketing channels in which your application can be promoted. This is also done by contract and people normally get their basic experience at this level and move up to being their own marketing services promoter.
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