Unless you’re well-versed with methods to gain traffic, driving targeted traffic to your site is only getting more challenging as time goes by. You can, however, take advantage of social sites such as Facebook, and as you should know the numbers of people there are staggering. You can find just about any kind of targeted market at Facebook, and even though it’s paid traffic there are still tons of marketers who are using it. In this article we shall be looking into a few tips to help you get the most out of your Facebook advertising experience.
Even though plenty people don’t do it, the first suggesting for marketing on Facebook is to split test your ads. It is important that you are getting positive results because you do not want to keep putting hard earned money into anything that doesn’t have potential. Many times, you will see Facebook advertisers that introduce new ad campaigns with no more than one hundred dollars cash. When they determine that their results are good, they conclude that the whole Facebook advertising system is bad. However, this is far from the truth. If you don’t get ad responses, you probably should tweak it. All successful advertisers understand that you must test a lot to get positive ad results.
As you probably already know, much will always be determined by the ad copy for any particular ad. You need to write compelling copy that gets results. Your ads must be different, and they must be different and effective at the same time. There is a particular formula with classified ads, and that really is very similar to what you’ll be doing at Facebook. You must also include a call to action – tell people to click through.
A strong call to action actually tells people what you want them to do. Do your market research and talk to your target audience in the words they will know and recognize. It’s all about thinking out of the box and being a little creative with your ads. The more effort you put into the copy, the higher response you will get.
This third tip is to bid high so that you get a fast approval of your ads. This is a thing that all Facebook advertisers know. Facebook reacts to your ad submission faster when you have high bids. You can change your the bid that you placed when your ad is approved. However, if your ads don’t get approved after a while, then this is wasted time that you could be testing your ads. So go ahead and take advantage of this trick as long as it’s alive and working.
Ok, these Facebook marketing tips are definitely solid and work, so use them and learn about others as much as possible. Also, make sure you don’t stop testing out your ads until you find the one – that’s the key to success with Facebook advertising.
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